Describe your business. Did you find it, or did it find you?I’ve always been artistic but I didn’t start decorating cakes until I had kids. One cake led to another and my delicious hobby turned into a very enjoyable business. Thanks to California’s recent cottage food law, I’m now operating a specialty bakery from my certified home kitchen. I love being part of clients’ special celebrations while creating their sweet vision in a cake. However, my menu also includes cupcakes, custom-decorated cookies, cake pops, homemade marshmallow, fudge and truffles.
How are you involved with both the community and your customer?There’s a saying, “A party without cake is just a meeting,” so in a way, I’m making it worth it. The best part of my job is seeing my clients’ faces when they see their cakes for the first time. Wedding cakes are the most enjoyable, because my brides always have a vision for their cake and if I “nail” it, then it makes the late nights truly worth it. I’m also part of Icing Smiles, Inc., which is a nonprofit that provides custom celebration cakes and other treats to families with a child impacted by critical illness. The greatest reward is seeing pictures of those children with my creations.
Why is your staff the best in the business? My staff consists of me; I design, sketch, bake, decorate and deliver. I take great care of my clients—from the time they place their order to the time they see it for the first time. It has to be perfect!
What’s your favorite place to eat out locally? Lucille’s Smokehouse Bar-B-Que—their food is superb and they have a friendly staff.
And finally, customer service is…?Being in tune with customers on what they want and making it happen; also, treating customers like they are my only priority and making shopping for specialty sweets as fun and easy as a piece of cake.